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What does a store manager training course teach?
Training to become a branch manager usually concludes with a so-called school certificate (cert.).
The content may therefore vary depending on the offer and the school.
The following topics are usually covered in a store management course:
- Personnel leadership and personnel management
- Communication and leading meetings
- Personal organization and self-management
- Digital Marketing
- Business administration (business administration, cost accounting and controlling)
- Sales and negotiation techniques
- Sales psychology
- Sales and customer management
- Organization and administration
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