Aus welchen Inhalten besteht der CAS-Lehrgang in HR Marketing?

What does the CAS course in HR Marketing consist of?

The CAS Human Resource Marketing (HR Marketing) course at a University of Applied Sciences is often structured around the following topics:

Strategic personnel and demand planning, internal labor market, job design, current trends, ecumenical labor market theory, market research external labor markets, corporate branding, employer branding, HR marketing and sourcing from practice, recruitment for strategic target groups, employee and customer satisfaction, concepts, key figures and HR controlling from a business perspective.

It should be mentioned at this point: As the content of training courses is not uniformly regulated, the focus can differ significantly from school to school. For binding information, please use our contact form - you will receive information directly from the school.

Suitable training courses/seminars: