10 advantages of the "Marketing Assistant" apprenticeship

With the marketing assistant course, you will lay a valuable foundation for your work as an assistant to marketing or sales managers, key account or product managers. You will acquire the basic knowledge and thus the professional experience you need to continue your training in an area of your choice. For example, a federal certificate or diploma in marketing, sales, key account management, event management, purchasing, PR or communication.

Summary of the most important advantages of further training as a marketing assistant:

  1. The Marketing Assistant course (alternatively: Marketing and Sales Clerk) is the ideal first course for people with a basic commercial education who do not yet want to commit to a longer and more expensive course of further training, but are looking to enter the field of marketing, communication and sales.
  2. The qualification forms an intermediate stage between the apprenticeship diploma and access to the federal professional examination and enables you to take on more demanding commercial activities with integrated marketing tasks.
  3. In contrast to pure marketing courses, the marketing assistant course (alternatively: marketing and sales clerk) is aimed at people with a basic commercial education and thus lays the foundation for a commercial career.
  4. The part-time course is completed after one semester and can therefore be completed in addition to other commitments.
  5. There are many providers and a wide range of teaching models such as evening, day or Saturday classes as well as modular block courses, so there is a suitable offer for every need.
  6. Depending on the provider, the course can lead to different final certificates (Edupool, VSH, VSK), all of which are recognized throughout Switzerland. The Edupool certificate is sponsored by the commercial further education centers. The VSK certificate is sponsored by the Association of Swiss Management Schools. And the VSH certificate is awarded by member schools of the Association of Swiss Commercial Schools.
  7. Since 1.1.2018, preparatory courses for federal professional examinations have been financially supported by the federal government. Anyone who completes the marketing assistant qualification as a module of a preparatory course for a federal professional examination such as marketing specialist, sales specialist, communication planner or PR specialist can therefore receive up to 50% of the course fees back after taking the professional examination.
  8. There are many schools for this course, so you are very likely to find a school near you.
  9. The courses leading to an Edupool or VSH or VSK qualification contain all the educational content required for the Markom admission exam. This makes it possible to take the Markom exam afterwards.
  10. Most providers of marketing assistant or marketing and sales administrator courses also offer further courses in marketing or sales, so that it is possible to continue at the same school.

Overview of schools "Marketing Assistant"