Which activities appear in relevant job advertisements and how often? What does a product manager job require?

Advertisements for a Product Manager job contain all the requirements that a company places on new employees for the vacancy. People looking for a job will find all the important information about the vacancy in the job advertisements, such as

the activities
the employer's requirements (previous education, professional experience, personal skills and characteristics)
the company

This information about a Product Manager job varies from company to company. We have selected, viewed and compiled the information from relevant job advertisements from various job portals for you*:

Different job titles:

Product Manager
Technical Product Manager
Product Owner (PO)
Product Leader
Product Director
Product Specialist
Product Coordinator
Product Lead
Product Development Manager
Product Line Manager
Product Marketing Manager
Portfolio Manager

Distribution of individual tasks in a Product Manager job:

Define product strategy and vision: Creating and communicating a clear product vision and strategy based on market research and business objectives	approx. 20% of the time
Product roadmap planning: Developing and managing a roadmap that shows which features and improvements will be released and in what order	approx. 15% of the time
Collaborate with development teams: Work closely with engineers and designers to ensure the product is built to the defined specifications and quality standards	approx. 15% of the time
Stakeholder management: regular communication and coordination with other departments such as marketing, sales and customer service	approx. 10% of the time
Market research and competitive analysis: Develop an understanding of the market, customer needs and the positioning of competitors	approx. 10% of the time
KPI tracking and data analysis: measuring and analyzing product performance to make informed decisions and adjust product strategy	approx. 10% of the time
Customer feedback and support: Maintain close contact with customers to collect feedback and prioritize product improvements based on it	approx. 10% of the time
Further tasks: Resource management: Ensuring that the product team has the resources it needs to be successful Training and presentations: Training internal teams about the product and presenting product updates to stakeholders Other tasks: These may include, for example, participation in industry events, networking or specific project-related tasks	approx. 10% of the time

Requirements mentioned in job advertisements for Product Manager job

Professional requirements	Completed basic education (some technical apprenticeships preferred) Certified further training as a product manager Professional experience in product management
Specialist knowledge for Product Manager job	Basic to advanced knowledge of the technologies relevant to the respective industry or product Deep understanding of the target market and customer needs Knowledge of conducting market research and competitive analyses Good knowledge of German and English, other foreign languages an advantage Experience with product management tools such as JIRA, Trello, Asana or similar
Personal characteristics	Customer orientation Strong communication skills Problem finding and problem solving skills Ability to work in a team and creativity Analytical skills and Time management skills
Other Product Manager Job	Clear and persuasive communication skills, both written and verbal Ability to explain complex concepts in a simple and understandable way Ability to work in a rapidly changing environment and to set priorities Ability to communicate effectively with various stakeholders (e.g. development, sales, marketing teams) and maintain relationships Confidence in your own decision-making and the ability to make decisions based on data, research and intuition

By the way:Here you will find informative links on the subject of job advertisements and job searches:

*All information listed is from an ad hoc study to provide a unique insight into the Product Manager job market.

Schools with product management training for a product manager job