Wie ist ein Marketing Studium an einer HF aufgebaut?

How is a marketing degree program at a CHE structured?

A marketing degree course at a College of Higher Education (CHE) is a course of study that awards a federally recognized title as a qualified marketing manager CHE. The course can be completed as a full-time course or as a part-time course and lasts at least four or at least six semesters. Only people who have already obtained either a Federal Diploma of Vocational Education and Training (VET Diploma) or a diploma from a federally recognized business school are admitted to the marketing training course. In addition, prospective students must have at least two years (or at least three years depending on previous education) of relevant professional experience in marketing or marketing-related fields.

The course covers marketing, sales, PR, business management, human resources, accounting and finance, IT, quality management, production, procurement and logistics as well as research and development. You can find out more about the detailed content from the respective College of Higher Education where you can start a marketing degree course.

Suitable training courses/seminars: