Welchen Nutzen bringt der CAS in Vertriebsmanagement für Banken?
What are the benefits of the CAS in Sales Management for banks?
The "CAS Marketing and Sales for Banks" certificate course is a practical advanced training course for bankers who hold a specialist or management position and want to acquire specific skills and instruments in marketing and sales in order to be able to manage these areas in the financial sector competently in the future. During the continuing education, further training, which allows 100% professional activity, they gain in-depth knowledge of branding, product management (financing and investments), market research, market strategies, distribution, e-channels, pricing and product bundles, sales management, branch office formats, value creation in sales, leading market development, contact situation design, process and consulting quality, as well as the role and management of contact centers.
