Was für Kompetenzen beherrschen Absolventen einer Online Marketing Weiterbildung?
What skills do graduates of online marketing training have?
Graduates of online marketing training usually have the following skills:
- Development of a business idea for an online project
- Definition of target groups and their customer journey for an online business model
- Knowledge of online branding
- Registering a domain and setting up a website incl. webshop
- Evaluate and set up social media channels
- Creation of audiovisual content
- Creation of a concept for an online marketing campaign
- Be able to use online marketing tools in a targeted manner
- Implement and evaluate online marketing measures
