Wie ist ein Verkaufsseminar aufgebaut?

A sales seminar is usually structured as follows:

• Theory
• Detailed treatment of topics, e.g. with individual or group work:
  • Communication
  • Objection handling
  • Closing techniques
• Practical training to better understand and immediately apply what has been learned (by applying it in front of the group, e.g. through role plays, the other participants can also benefit from it)