Welche Module sind im Bachelorstudium Dienstleistungsmanagement zu belegen?
Which modules must be taken in the Bachelor's degree program in Service Management?
The Bachelor's degree program in Service Management is broadly diversified and teaches extensive specialist skills as well as social, personal, methodological and language skills. The modules of the program include: Economics: Microeconomics; Economics: Macroeconomics; Introduction to Tourism; Law: Fundamentals; Law: Tourism Law; ABWL: Entrepreneurial Thinking and Action; Knowledge Management; Marketing: Planning Process; Sustainable Development; Products in Tourism and Leisure; Finance and Accounting; Transportation and Mobility; Financial Management in Tourism; Economics; Topics in international Economics; Landscape Planning and Tourism Infrastructure; Marketing: Practical Application in Tourism; Design Management; Destinguished Speaker Series; International Management Competences; Strategic Management, Entrepreneurship and Business Planning, Business English; Business Informatics; Mathematics; Presentation and Moderation Techniques; Statistics; Decision Methodology; Scientific Work; Project Management; Market and Social Research; Consumer Behavior; Service Management; Innovation Management; Human Resource Management; Data Sourcing; Service Design: Fundamentals; Service Design: Practical Application; Service Design: Consulting Project; Service and Data Implementation; Business Intelligence; E-Tourism. In addition, there are modules to enhance social and personal skills, such as Cultural Studies, Intercultural Competences; Soft Skills in Sociology, Communication, Business Ethics and Psychology as well as the Bachelor's Thesis.
