What do you learn in a marketing planner (now marketing specialist) apprenticeship?

In a marketing planner (now marketing specialist) apprenticeship, you learn the following:

1. Self and project management (e.g. project management skills)
2. Carry out analyses (e.g. market and situation analyses)
3. Realize market performance (e.g. implementation of marketing mix)
4. Planning and designing communication (e.g. planning and designing communication tools: Company website, online advertising, social media marketing, search engine optimization, referral marketing, newsletters, artificial intelligence, sales, customer care)
5. Design distribution (e.g. determine and edit distribution types, distribution channels)
6. Creating concepts (e.g. planning strategies and measures)
7. Supervise online marketing (e.g. use online marketing tools such as social media marketing creatively and efficiently)
8. Realize communication instruments (e.g. the implementation of communication measures in cooperation with agencies)