Was lernt man alles in einem Social Media Influencer Lehrgang?

What do you learn on a social media influencer course?

A course in social media influencing provides practical knowledge that specifically prepares students for a career in digital media. The content of the social media influencer course is varied and tailored to the current requirements of the industry.

A social media influencer course focuses on the following topics, among others:

  • Content creation: writing, editing, photography and image processing are among the core basics
  • Web video production: planning, shooting, editing and dubbing of videos for various platforms
  • Content marketing & digital storytelling: Strategic content creation for a targeted approach to a community
  • Marketing basics: Introduction to classic and digital marketing, with a focus on influencer marketing
  • Psychological basics: concepts of influence, persuasion and addressing target groups
  • Personal branding: developing your own brand with camera training, presentation and speaking techniques
  • Media law & publishing management: Relevant knowledge on copyright, data protection and legal framework conditions
  • Specializations: Specialization depending on your interests, e.g. in specialist journalism, fashion influencing, luxury, fitness or food

The Social Media Influencer course offers in-depth training for anyone who wants to operate professionally in the world of social media - whether as a content creator, brand ambassador or entrepreneur in the digital environment.

As each school sets its own focus for the Social Media Influencer course, the content may differ depending on the provider. For specific information about a particular school's course, you can send an inquiry directly via our contact form. The message will be automatically forwarded to the desired school.

Suitable training courses/seminars: