Was lerne ich in einem Suchmaschinenoptimierungskurs (SEO-Kurs) alles?
What do I learn in a search engine optimization course (SEO course)?
An SEO course usually covers the following topics:
- Introduction to SEO (how search engines work, difference between on-page, off-page and technical SEO, relevance of SEO in the online marketing mix)
- Keyword research & content strategy
- On-page optimization (title tags, meta descriptions, headings, URL structure, internal linking)
- Technical SEO (crawling & indexing, sitemap & robots.txt)
- Offpage optimization (link building strategies, backlink quality and analysis, local SEO & Google Business Profile)
- Analysis & monitoring
- Trends (dealing with algorithm updates, sustainable SEO strategies)
Note: Course content varies depending on the school. Do you have questions about a specific course? Use our contact form and get in touch with the relevant contact person in a simple, uncomplicated and non-binding way to clarify your questions.
